Bundle up, it's global warming

"Massive cold outbreak" expected in advance of Inauguration Day

The concept of global warming was created by and for the Chinese in order to make U.S. manufacturing non-competitive. — Donald J. Trump

As I noted in my latest dispatch, from a business perspective, the weather forecast itself has an outsized influence on shaping consumer and business behavior.

For the new year, one of the coldest weather outbreaks in the eastern United States in recent memory is expected to be the top-of-the-fold story across most media channels—and social media is abuzz on the topic.

Words like “massive cold outbreak” are already being thrown around—even by respected pros like my friend and former colleague Tom Niziol.