Inflation Demands Smarter Retail: Integrating Weather Data and Agility is Key

Beyond traditional analytics, using predictive weather insights helps retailers manage volatile demand and costs in an inflationary environment.

We talk a lot about data in the grocery world. Loyalty cards, point-of-sale transactions, supply chain logistics – these have been the bedrock of analytics for years, helping retailers and CPG brands understand what customers buy and when.

But in today's increasingly volatile market, are we missing a crucial, predictive layer?

My thesis is simple: Incorp…