The Weather Just Got Personal: AI's Impact on Your Shopping Cart

How automated insights from AI-developed weather forecasts are driving unprecedented precision in retail forecasting and customer engagement

For decades, businesses relying on weather forecasts – from retailers planning promotions to CPG firms managing inventory – have worked with a blunt instrument.

Traditional weather models, run on supercomputers by public agencies, give us the regional picture. But what about the microclimate on this side of town? Or the sudden downpour hitting this spec…